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Welcome to my blog. Here you will find research and planning, construction evidence and evaluation for my AS foundation portfolio.

Monday, 23 January 2012

Target Audience Research. Magazine Audience Profile


The magazine I am looking at is NME. The shot above shows the reader profiles of this magazine. It is more popular amongst males, with 69% of the audience coming under this heading. The statistics show that the average age of the readers is 24, with 52% of them being in full time work, 29% still studying and 7% working part time. There areMost of their readership come under A,B and C1 with a percantage of 65% which shows that their readers will be willing to spend money on NME as the social classes ABC1 are usually wealthy. The magazine has a readership of 369,000 and a circulation of 40,948.


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